TENJIN factory’s made-to-measure linen (Art Direction)

Teijin factory is a company based in Fuji-Yoshida, Yamanashi, and produces made-in-Japan linen for curtains, bed sheets, bed covers, table cloths, and cushion covers. I was in charge of the art direction and design for the exhibition space, fixtures, and brochures of the Tenjin factory’s made-to-measure linen business.
Art direction work included photo shooting using made-to-measure linen items in the interior setting (photographed by HALKUZUYA) and making of a storytelling tool “A Story of Linen” (illustration by Yumi Ito). I also suggested an embroidery service.

illustration: Yumi Ito

illustration: Yumi Ito

Client:
TENJIN Co.,Ltd (Japan)
Product Launch:
2014
Tasks:
Planning & Art Direction
Space Design
Graphic Design
Photographer:
HALKUZUYA
Website:
www.tenjin-factory.com/